Mastering TikTok as an artist

Zack Wolfe
December 16, 2022
8 min read

Steps to growing your audience on TikTok

And why it could change your life

Are you ready to become the next big thing on TikTok as a graphic designer? Great! Here are some tips on how to grow your presence and showcase your skills on the platform:

Be unique

TikTok is all about being unique and standing out from the crowd. As a graphic designer, you have the opportunity to showcase your creative skills in a variety of ways. Whether you specialize in logo design, typography, or digital art, find your niche and focus on it. This will help you attract the right audience and establish yourself as an expert in your field.


Create engaging content. TikTok is all about entertaining and engaging your audience. Whether you're creating graphics for a branded collaboration or just sharing your design process, make sure your content is visually appealing and keeps your audience coming back for more. Try scrolling through the discover page and see how people are making their videos, we don't do this to copy, but to learn. Try to break down their video and find a way you can recreate it with your own twist.

Use Hashtags

Use hashtags wisely. Hashtags are a great way to reach a broader audience on TikTok. However, it's essential to use them wisely. Don't just throw a bunch of random hashtags on your posts – choose hashtags that are relevant to your content and will help you connect with your target audience. Using irrelevant hashtags may confuse the TikTok algorithm and cause more harm than good.


Collaborate with other creators. TikTok is all about community and collaboration. Consider reaching out to other creators in your field and see if you can collaborate on a project or challenge. This will not only help you grow your audience, but it will also allow you to learn from and connect with other professionals in your field.

Be real

Engage with your audience. TikTok is all about connection and interaction. Make sure to respond to comments and messages from your followers, and don't be afraid to ask for feedback or ideas for future content. This will help you build a strong community of supporters and keep your audience engaged.

Remember, the key to growing on TikTok as a graphic designer is to be creative, engaging, and authentic. Show off your skills and personality, and don't be afraid to have a little fun along the way. With these tips in mind, you'll be well on your way to TikTok fame.

How to make money with TikTok as an artist

Are you looking to turn your TikTok hobby into a profitable side hustle or even a full-time career? Here are some ways you can make money on the popular social media platform:

Branded collaborations

Many brands are looking to reach the TikTok audience and are willing to pay creators for sponsored content. If you have a large following on the platform and create high-quality, engaging content, you can work with brands on sponsored posts, product placements, or challenges. As a creative, you can play around with different ways brands may engage with you. This could be using their product to create artwork, creating tutorials about their gear, or simply producing a creative TikTok revolving around their product or services.

Affiliate marketing

TikTok allows creators to include links in their bio, which can be used to promote products and earn a commission through affiliate marketing. If you have a large following and are comfortable promoting products you believe in, this can be a great way to earn some extra income. Some ideas for creatives are: linking the gear you use to an Amazon affiliate link, partnering with companies to sell their products, or using affiliate programs like Skillshare to get your followers to sign up with them. Remember to use affiliate marketing wisely, I recommend only selling products you know and trust, at the end of the day, your followers are what matter most and you don't want to mislead them.

Sell your products or services

TikTok can be a great platform to showcase your skills and promote your products or services. If you're a graphic designer, illustrator, or creative, you can use TikTok to promote your work and sell it to your followers.

Ad revenue

If you have a large and engaged following on TikTok, you can monetize your content through ad revenue. This requires you to have at least 1,000 followers and 4,000 hours of watch time over the past year and meet other requirements set by TikTok.

Remember, the key to making money on TikTok is to create high-quality, engaging content that resonates with your audience. Building a solid following takes time and dedication, but the rewards can be significant if you do the work.

Article by
Zack Wolfe